Areas of Interest for Future Investment
I am actively looking for new investment opportunities – However for me to consider working with a company the opportunity needs to pass a few tests to determine whether I will be interested
I understand the Tech industry – how to build complex systems at scale. A project does not have to be tech lead – but tech has to be the underpinning of the company strategy
Any project I back will need to have a broadly applicable product – it will need to have the potential to have large numbers of users
My experience at Powwownow has taught me the importance of brand and how to build and sustain a brand. I think that brand leads to mass market adoption
Internet of Things
I think that smart devices are the new frontier for software developers
One of the consequences of the sale of PWN is that I am able to give something back in terms of investments into the next generation of companies.
I have determined that I am not good at assessing start up ideas. Every idea that is pitched to me appears to be interesting – the entrepreneur pitching it is passionate – they have determined how they will produce their product and how they will make money -
I believe I am more use in the growth phase of a company – where the initial idea has been developed and work needs to be done on the proposition, the go to market strategy and the issues of scaling the operation
I am more likely to invest in a great team than a great idea – I don’t believe that a company can be run by a single individual. It takes many talents to steer a company to greatness – I have rarely if ever see these in a single person.
I am most likely to invest in something that I understand. I understand tech businesses, how to build a brand and how to undertake mass marketing.
I am less comfortable in an area where a product need to be sold into larger companies – this is a perfectly valid approach but the risk is higher and the first sales more vital than a mass market company.
An idea has to have a significant quantity of Intellectual property. IE there is some distinct process or method or way of thinking that has not been done before.
An idea must be able to scale.
I like marketplace concepts – where buyer and seller are brought together – preferably disintermediating an existing middle man which does little but charges a significant fee.
I like the hardware movement and the IOT (Internet of Things) - for the first time software people are able to bring their skill to bear on physical objects.