GBEA Scale-Up Conference – Panel Session – Life After Exit

Speaking at the GBEA Scale up Conference – Last session of the day – Life after exit

The Great British Entrepreneurs Scale-Up Conference: Tech, Talent, Trade and Funding – The Great British Entrepreneur Awards

The NatWest Great British Entrepreneur Awards has launched the Great British Entrepreneur Scale-Up Conference in association with Coutts. The inaugural Scale-Up Conference takes place in Central London on 20 th November 2017. It will be a one day event offering advice and practical ideas to support exciting fast growth UK businesses.

Digital Marketing Magazine Mid-term

Speaker slot at the Digital Marketing Magazine Mid-term

Topic “Who moved my granola ­ differences in digital marketing from Powwownow (2008) to Thortful (2016)”

In the 2000’s ‘Who moved my cheese’ was a popular change management book. This talk looks back to the early Powwownow marketing efforts and compares that time with the current startup – Thortful. What has changed (more channels, more social) and what has not (PPC still delivers motivated buyers).

 

Digital Marketing Magazine Mid-term

Speakers: Vikas Arora, Search Sales Lead, BingAdela Popilkova, Search Sales, Bing Ads UKHeidi Myers, Meltwater, Marketing Director, EMEAJulia Elliott Brown, Enter the ArenaPaul Lees, Tech entrepreneurZabetta Camilleri, Sales GossipMark Melford, Co-Founder and Director, Captive MediaJudy Boniface, Chief Marketing Officer, Mailjet Digital Marketing Magazine’s Mid-term: ‘Digital’ can no longer stand in splendid isolation.

 

Keynote talk at West Kent B2B 2016

Happy to be talking at West Kent B2B event 2pm 10 March 2016.

The general topic will be ‘Powwownow building a £33m company – from startup to sale.’

The brief from the organiser was ‘speaking about how you started and grew your business it is such an achievement would be really interesting. What you learnt along the way, possibly what you would do different and tips of your success to pass on to other businesses.’

This is quite a big topic for a 20 minute talk so I thought the most relevant bits of the journey for the West Kent B2B audience will be the growth stage – digital marketing and building a brand.

For the start up element I will talk through the decisions we took last year in the creation of Thortful (a new greeting card startup www.thortful.com) – this is more relevant than the startup landscape in 2003/4 when Powwownow got going.

I look forward to speaking at the event

West Kent B2B Conference and Exhibition

The successful B2B Conference and Exhibition will be taking place on the 10 March 2016, at The Hop Farm, Paddock Wood. Bringing the same mix of speakers, networking, workshops, exhibitors and much more…